by Alanah | Apr 21, 2021 | Content, Small Business, Strategy
We’ve all heard the phrase ‘content is king’ but what does that really mean when you’re trying to connect with potential clients through your social media content? Churning out content just for the sake of churning out content will get your business nowhere. If you’re...
by Alanah | Feb 4, 2021 | Content, Facebook, instagram, Small Business, Strategy
Creating consistent content week in, week out, that’s engaging and you feel proud of is a huge challenge. I’ve definitely found coming up with content ideas tough, and I know many business owners I work with have trouble coming up with consistently great ideas. It can...
by Alanah | Nov 25, 2020 | Content, Facebook, instagram, Small Business, Strategy
‘Content Plan? What Content Plan? As a small business owner its exhausting keeping up with the constant demands of Social Media posts on top of actually running your business. Can you imagine being in the situation where you have a clear plan of what to post...
by Alanah | Nov 17, 2020 | Content, Small Business, Strategy
Are you using social media for your small business but you’re just not sure what to post. No one seems to be engaging with your content. You feel like you’re going round and round and posting the same thing or You struggle to come up with ideas With so...
by Alanah | Nov 7, 2020 | Small Business, Social Media Manager, Strategy
I’m Alanah, founder of Light Social. I moved from the corporate world to setting up my own business via Digital Mums. Now, with my first year (and a bit) of trading under my belt, it feels like the right time to reflect on what I’ve learned. A couple of realisations...
by Alanah | Oct 11, 2020 | Content, instagram, Small Business, Strategy
10 tips to celebrate 10 years Instagram has seen a surge in user number during 2020 and everyone is keen to know how to keep up with the algorithm and grow their Instagram account. Starting out as a platform to share photos along with a small description, Instagram...
