by Alanah | May 13, 2022 | Content, Facebook, instagram, Small Business, Social Media Manager, Strategy
Everyone I talk to is looking for new time saving tips but is it possible to save time when creating social media content? You know content can drive your business forward – It can build your audience, educate your potential customers, engage your followers and...
by Alanah | Jan 4, 2022 | Content, Searchie, Small Business, Strategy
I have a terrible memory – which was the the biggest problem for me as a business owner before I discovered Searchie. My audience asks me fantastic questions all the time. After answering them individually, I generally make a short training video in my Facebook...
by Alanah | Dec 29, 2021 | Content, Searchie, Small Business, Strategy
Everywhere you look the importance of video content is being extolled.. Just take a look at this article to see how many marketing trends for 2022 involve video. But keeping track of, and repurposing, all those videos can be time consuming and difficult. ...
by Alanah | Nov 25, 2021 | instagram, Small Business
Ever since they were launched in August 2020 – Instagram Reels have been demanding everyones attention but just what is it about them that makes them so effective and how do you create them? Why are Instagram Reels so effective? Like all new features on...
by Alanah | Nov 9, 2021 | Content, Small Business, Strategy
Social media can be daunting. The mere mention of the term ‘content plan’ and most business owners go blank. When you’re running your own business and need to deliver your product or service as well as managing all the back office and admin tasks, it can...
by Alanah | Nov 1, 2021 | Small Business, Social Media Manager, Strategy
I’m Alanah, founder of Light Social. I moved from the corporate world to setting up my own business via Digital Mums. Now, with my a couple of years of trading under my belt, it feels like the right time to reflect on what I’ve learned. A couple of realisations led me...