by Alanah | Jan 4, 2022 | Content, Searchie, Small Business, Strategy
I have a terrible memory – which was the the biggest problem for me as a business owner before I discovered Searchie. My audience asks me fantastic questions all the time. After answering them individually, I generally make a short training video in my Facebook...
by Alanah | Dec 29, 2021 | Content, Searchie, Small Business, Strategy
Everywhere you look the importance of video content is being extolled.. Just take a look at this article to see how many marketing trends for 2022 involve video. But keeping track of, and repurposing, all those videos can be time consuming and difficult. ...
by Alanah | Nov 1, 2021 | Small Business, Social Media Manager, Strategy
I’m Alanah, founder of Light Social. I moved from the corporate world to setting up my own business via Digital Mums. Now, with my a couple of years of trading under my belt, it feels like the right time to reflect on what I’ve learned. A couple of realisations led me...
by Alanah | Apr 21, 2021 | Content, Small Business, Strategy
We’ve all heard the phrase ‘content is king’ but what does that really mean when you’re trying to connect with potential clients through your social media content? Churning out content just for the sake of churning out content will get your business nowhere. If you’re...
by Alanah | Nov 25, 2020 | Content, Facebook, instagram, Small Business, Strategy
 ‘Content Plan? What Content Plan? As a small business owner its exhausting keeping up with the constant demands of Social Media posts on top of actually running your business. Can you imagine being in the situation where you have a clear plan of what to post...
by Alanah | Nov 17, 2020 | Content, Small Business, Strategy
Are you using social media for your small business but you’re just not sure what to post. No one seems to be engaging with your content. You feel like you’re going round and round and posting the same thing or You struggle to come up with ideas With so...